Campaign aims to boost domestic tourism in Polis Chrysochous
The Paphos regional tourism board (Etap) has launched a new promotional video dedicated to Polis Chrysochous , as part of wider efforts to strengthen domestic tourism and support local communities and businesses. According to an announcement, the new material showcases the natural beauty, authenticity and distinct identity of the wider Polis Chrysochous area, placing emphasis on its beaches, landscapes, villages, gastronomy, culture and year-round visitor experiences. Through
The Paphos regional tourism board has initiated a campaign to bolster domestic tourism in the Polis Chrysochous area. This effort includes the release of a promotional video highlighting the region's natural beauty, authentic experiences, and diverse attractions, from beaches to gastronomy. The campaign specifically targets the Cypriot market through digital and social media channels, encouraging locals to explore the district's unique offerings.
The initiative aims to promote areas rich in natural environments and authentic cultural experiences, suitable for short getaways and family visits. It is part of a larger strategy to achieve balanced tourism development across Paphos, diverting attention to communities beyond traditional hubs.
This campaign matters because it seeks to diversify tourism beyond established centers, supporting local businesses and promoting year-round visitor activity in less-explored regions of Paphos.
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