牛丼松屋、百貨店の松屋銀座に常設店 「神戸牛牛めし」1390円

Gyudon chain Matsuya has opened a permanent restaurant inside Matsuya Ginza department store. This new location will offer a special menu item, the "Kobe Beef Gyumeshi," priced at 1390 yen. The collaboration brings the popular fast-food beef bowl experience to a more upscale retail environment. Customers can now enjoy Matsuya's signature dishes alongside their department store shopping.

This move signifies a unique partnership between a fast-food chain and a department store, potentially attracting new customer demographics to both.