WATCH: Taylor Swift files to trademark voice, image amid AI misuse

Taylor Swift has initiated the process to trademark her voice and image, filing three new applications with the U.S. Patent and Trademark Office. This move comes as a response to the unauthorized use of her likeness in various artificial intelligence-generated content. The singer aims to protect her identity from being misused in deepfakes and other AI-driven applications.

This action highlights the growing concerns artists have regarding intellectual property rights and the potential for AI to exploit their identities without consent.