At BEYOND Expo 2026, XREAL CEO predicts an iPhone moment for AI glasses
As AI large models rapidly merge with wearable devices, smart glasses are once again becoming a focal point for the tech industry. From Meta’s AI glasses developed with Ray-Ban, to Apple’s Vision Pro, and Google’s renewed push into the AR ecosystem, global tech giants are competing once again for the next major computing platform. In this race, Chinese companies are also beginning to take center stage. Today, at the opening ceremony of BEYOND Expo 2026 in Macau, XREAL CEO Xu
The CEO of XREAL, a prominent Chinese AR glasses company, believes AI-powered smart glasses are on the cusp of a major breakthrough, potentially mirroring the impact of the iPhone. He predicts that lightweight, wearable AI glasses will eventually become as commonplace as prescription eyewear, seamlessly merging artificial intelligence with the user's reality. This vision contrasts with earlier, bulkier XR devices that struggled with mass adoption due to cost and form factor.
XREAL is collaborating with Google on new products expected this year, signaling a significant push towards this future. The company, along with other major tech players, is prioritizing a lighter design for smart glasses, focusing on AI capabilities as the key differentiator for the next generation of personal computing.
This development matters as it signals a potential shift in personal computing, moving away from smartphones towards always-on, integrated AI experiences delivered through wearable technology.
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