Between the flags: getting the surf lifesaving message across

Australians love the beach. More than 16 million Aussies aged over 16 made a combined 630 million visits to the coast last year, says Surf Life Saving Australia (SLSA). Sadly, some of those days ended in tragedy. A record-high 154 coastal drowning deaths occurred last year. Males continue to dominate the figures, making up 87 per cent of those deaths. But a new demographic has also emerged in recent years as a disproportionately high-risk group: older Australians.

As aspiring travellers head to the coast this season, Airbnb is teaming up with SLSA to ensure water safety becomes an essential part of the travel experience.

Beachgoers aged over 55 accounted for 55 per cent of coastal drowning deaths last year (despite making up just 29 per cent of the population at the last census), and one in four deaths involved swimmers in their 60s. Fatalities in this older bracket were up 70 per cent on the 10-year average, compared with a 21 per cent rise in total coastal drowning deaths.

“Every life lost on our coastline is tragic, and last year we were alarmed to record our highest ever number of drowning deaths,” says SLSA national research manager Dr Jaz Lawes.

“Drowning risk increases when older adults are by themselves and have pre-existing medical conditions. No one plans to get in trouble, and as we get older, we may no longer have the skills we once had to get ourselves out.”

In a bid to make older swimmers safer, SLSA has begun targeting older Australians with its prevention efforts, through initiatives such as Silver Salties, which encourages over-65s to join surf lifesaving clubs to learn about safety, enjoy exercise and develop social connections.

Surf lifesavers are on hand at hundreds of Australian beaches to help swimmers of all ages. Lifesavers – mostly volunteers – completed more than 2.19 million preventative actions last year, performed more than 8200 rescues and delivered almost 66,000 first aid treatments.

But swimmers can also help themselves, by taking action that reduces their risk. People should avoid swimming alone, the SLSA advises. And crucially, they should swim at patrolled beaches, and always between the flags.

Every single coastal drowning death in Australia last year occurred outside the flags and patrol times, or at unpatrolled locations. SLSA coastal safety manager Michael Bonnici says rip currents are the most common hazard on Australian beaches, contributing to more than one in three drowning deaths.

“They can appear on days that look calm, and in places people think they know well,” Bonnici warns. “Taking a moment to obs