What led one MP to go up against Elon Musk?

A Suffolk MP is taking on one of the richest men in the world - Elon Musk.

Jess Asato, the Labour MP for Lowestoft, announced on Wednesday she planned to take legal action over "disgusting" deepfake images of her, allegedly created by the chatbot Grok on Musk's X platform.

She said she felt she had been targeted after speaking out against the bot and sexualised deepfakes it had created of other women.

But how big of an issue are deepfakes? What do people think of Asato's stand? And what has Musk said?

Back in January, Asato said she had been left violated when an image of her was manipulated using AI technology so that she appeared in a bikini.

However, it had not been clear if the image, and those posted in the reply, had been created using the AI chatbot Grok.

It came at a time when other women reported similar sexualised images of themselves on the social media platform, with some describing it as "dehumanising".

Then, on Wednesday, Asato revealed she had launched legal action against Musk's xAI company, which created Grok.

She said her claim was about seeking redress for "the harms that were created while Grok was creating harms".

The claim filed at the High Court is being brought under the Data Protection Act and for tortious misuse of private information.

Grok is an AI chatbot developed by Musk's xAI firm, and was first released in 2023.

It can be used to generate text, images and video, and it has been integrated into the social media network X.

Grok has been heavily criticised in recent months as it was used in similar examples to Asato to undress women and put them in sexual positions without consent.

For example, explicit images of journalist and campaigner Jess Davis were created without her consent on the software and Dr Daisy Dixon, a lecturer in philosophy at Cardiff University, experienced the same.

These are known as deepfakes, which are videos, pictures and other content made using AI to make it look real.

It has since become illegal to create or request a non-consensual deepfake image of an adult in the UK.

When Asato first raised the issue of the deepfakes made of her earlier in the year, it generated huge discussions on her social media pages.

On Wednesday, there was even more when she announced her legal action, both in support of her stand and otherwise.

It prompted Prime Minister Sir Keir Starmer to also put out his own statement, detailing that he was "100%" behind her and she was "absolutely right" in her action.

Rachel Kingsbrook, 47, lives over the border in Cantley in Norfolk, but has been following Asato, d