NBC unveils strategy to deepen financial participation
DAR ES SALAAM: National Bank of Commerce (NBC) has launched a nationwide campaign, “Tunakuona Mbali,” aimed at expanding financial inclusion and increasing access to banking services for Tanzanians, particularly those living abroad, alongside other key customer segments. The initiative seeks to strengthen engagement with Tanzanian diaspora communities while also targeting employees, farmers, women, youth, students, retirees, community groups and businesses. It combines financ
The National Bank of Commerce (NBC) has initiated a nationwide campaign called “Tunakuona Mbali” to boost financial inclusion across Tanzania. This program aims to increase access to banking services for various groups, including the Tanzanian diaspora, employees, farmers, women, youth, students, and businesses. The initiative combines financial education with tailored banking products designed to encourage saving, investment, and access to financial tools for personal and business objectives.
A significant focus of the campaign is on Tanzanians living abroad, offering them specific diaspora banking products for investments such as home financing and fixed-term deposits. NBC also emphasizes digital channels to enhance accessibility for customers, particularly those distant from physical branches, reinforcing the role of financial services in economic planning and wealth creation.
This initiative matters because it aims to integrate more Tanzanians, including those abroad, into the formal financial system, potentially driving economic growth and improving household financial stability.
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