Jumbo sees May sales stabilise despite uncertainty

Greek retailer Jumbo reported a resilient performance in May 2026, with group-wide sales growing by approximately 4% compared to the previous year. Cyprus stores saw a notable 9% rebound following a slower April, while Bulgaria continued to lead the group with a 16% increase in monthly sales. Conversely, the Romanian market remains a challenge, though the company noted that the rate of decline in that region has begun to moderate. Despite ongoing macroeconomic headwinds, including geopolitical instability and rising operational costs, management maintains that its flexible business model supports long-term growth. The company intends to proceed with its current investment strategy for now, though it may revisit its financial guidance following the release of its mid-year results. Overall, the firm remains confident in its ability to navigate current market pressures while maintaining its established budgetary commitments.

The report highlights how major retail chains are managing to maintain stability and growth despite significant global economic and geopolitical volatility.