'Lives still at risk' from unregulated baby sleep industry after BBC investigation

A BBC investigation has revealed significant safety concerns within the unregulated infant sleep consulting sector, where practitioners operate without standardized credentials or oversight. The inquiry found that families frequently lack reliable information about the qualifications and professional backgrounds of sleep specialists they hire to help with their children's rest patterns.

Experts and regulators have called for greater transparency and accountability in the industry, arguing that parents need assurance regarding the competence and training of those providing sleep guidance. The findings suggest that without formal regulation, vulnerable families may be receiving advice from individuals with inadequate expertise in child development and sleep science.

This matters because unqualified practitioners could provide harmful advice that affects children's health and development during critical early years.