PayTv to broadcast 104 World Cup matches

StarTimes Nigeria has officially announced its plans to provide live coverage for every match of the 2026 FIFA World Cup. The broadcaster intends to air all 104 games, ensuring comprehensive access for football fans across the country. To encourage viewership, the company is introducing special discounts on its decoder hardware. Additionally, the network has launched a promotional campaign featuring a total of 50 million naira in prizes for its subscribers. This initiative aims to make the upcoming global tournament more accessible and engaging for the Nigerian audience.

This announcement highlights the competitive landscape of sports broadcasting in Nigeria and the efforts to make major international sporting events more affordable for local consumers.